Enhancing Efficiency, Data Governance, and Candidate Engagement
Client Overview
Custom Staffing is a specialized staffing agency serving the healthcare sector. To support its growth and increasing demand, Custom Staffing partnered with Newbury Partners to implement Bullhorn One (BH1) and later engaged Newbury P.L.U.S. to support post-go-live optimization and user adoption.
Recognizing that implementation and go-live are only the first steps, Custom Staffing committed to creating a culture of continuous learning and optimization. With Newbury P.L.U.S. as a strategic partner, Custom Staffing has ensured that its team is not only trained but truly empowered by the technology they invested in—maximizing ROI and fostering long-term success.
Challenges
Custom Staffing was facing several critical challenges, including:
- Manual and inconsistent candidate communications
- Inefficient search and placement processes
- Limited performance visibility for recruiters and leadership
- Manual resume formatting
- Inconsistent onboarding processes
- Data integrity concerns and limited automation
Solutions Delivered
We provided support across 40+ service engagements, delivering a wide range of technical, process, and training enhancements. These initiatives resulted in a total estimated annual time savings of over 1,220 hours, equivalent to approximately 30.5 full-time work weeks.
- Bullhorn Optimization & Automation
- Streamlined Candidate Communications: Configured automated communications within Bullhorn, saving an estimated 104 hours/year.
- Advanced Search Training: Trained recruiters on Bullhorn’s advanced search capabilities, improving placement speed and saving 156 hours/year.
- User Permission Governance: Updated user types and permissions to maintain secure access, saving 26 hours/year.
- Goals & Quotas Enablement: Provided access and training for Bullhorn’s performance tracking tools, resulting in 52 hours/year in reporting efficiency.
- Communication & Outreach Enhancements
- TextUs SMS Setup & Training: Ensured high performance and adoption of TextUs SMS, reducing communication delays by 78 hours/year.
- Candidate Outreach Automation: Built automated workflows for candidate engagement, saving 130 hours/year.
- Custom Implementations & System Enhancements
- Private Label for AMEA Team: Created a tailored Bullhorn experience for the AMEA healthcare recruitment division, saving 104 hours/year through more efficient workflows.
- Mass Data Updates: Ensured data consistency across the ATS/CRM via bulk updates, saving 104 hours/year.
- Able Onboarding Support: Provided integration and troubleshooting assistance for the Able onboarding platform, saving 78 hours/year.
- Recruitment Enablement Tools
- GorillaWorks Resume Builder: Implemented a custom resume formatting tool, streamlining delivery of client-facing resumes and saving 156 hours/year.
- Newbury Partners’ Kanban Tool: Introduced a visual, Kanban-style recruitment workflow tool to improve task management and visibility, saving 104 hours/year.
- Reporting & Analytics
- Canvas Report Development: Designed and supported key reports, including: MCS User Scorecard, Commissions Report, Gross Profit Report
- These dashboards saved an estimated 130 hours/year in manual report preparation and analysis.
Results & Impact
Key Outcome | Impact |
Time Saved | Over 1,220 hours annually (~30.5 work weeks) |
Faster Candidate Placement | Through improved search, resume tools, and automation |
Higher Recruiter Productivity | Via custom tools, streamlined workflows, and training |
Stronger Data Governance | Through user permission management and mass data updates |
Improved Candidate Engagement | Thanks to automated communications and optimized SMS |
Greater Visibility for Leadership | Through robust reporting and real-time dashboards |
The Outcome
By addressing key workflow bottlenecks, enhancing data and communication systems, and providing tailored recruiter tools and training, Custom Staffing dramatically improved its operational efficiency and candidate engagement. With over 1,220 hours of annual time saved, Custom Staffing is now equipped to scale operations effectively while delivering better outcomes for clients and candidates.
“We knew Bullhorn was a powerful system, but it wasn’t until we partnered with Newbury P.L.U.S. that we truly began to unlock its potential. Their team didn’t just support us—they empowered us. From automation to reporting to recruiter training, they helped us build a culture of continuous improvement. The results speak for themselves: faster placements, cleaner data, and a team that’s confident in the technology.”
—Custom Staffing
